{"id":8963,"date":"2022-09-07T14:29:40","date_gmt":"2022-09-07T18:29:40","guid":{"rendered":"https:\/\/snappa.com\/blog\/?p=8963"},"modified":"2024-08-13T17:26:23","modified_gmt":"2024-08-13T21:26:23","slug":"form-design-guide","status":"publish","type":"post","link":"https:\/\/snappa.com\/blog\/form-design-guide\/","title":{"rendered":"The Ultimate Guide To Form Design"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Have you ever booked an appointment, scheduled a call, added items to your shopping cart, and registered for Spotify or Netflix?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Then you\u2019re familiar with online forms. And you know you need them to carry out all these and similar actions.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That said, online forms have been in existence for about as long as the internet. And without being aware of it, internet users became dependent on them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Want to design better online forms? Then this guide is for you. We\u2019ll walk you through as you design beautiful forms that get the job done.<\/span><!--more--><\/p>\n<h2><strong>Understanding Forms Psychology<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">People use online forms practically every day. And in concept, online forms seem simple enough. But if you dig deeper and closely into the science behind online forms, you\u2019ll know the truth: designing effective forms is <\/span><i><span style=\"font-weight: 400;\">not<\/span><\/i><span style=\"font-weight: 400;\"> a simple task.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If trust is part of the picture, promising things can happen. You could say the same about how people will want to fill out and complete forms if they find a brand trustworthy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So as you design your forms, be attentive to the level of trust you can establish with respondents. How will their mind react when they stumble upon your form?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Once you can understand the different psychological factors that come into play, that\u2019s your cue. That\u2019s when you can encourage people to respond to your form in an open manner.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are other relevant discussions:<\/span><\/p>\n<ul>\n<li aria-level=\"1\"><b>Think like the respondents &#8211; <\/b><span style=\"font-weight: 400;\">Readers (or people who read forms carefully), rushers (or people who want to fill out forms as quickly as possible), and refusers (or people who don\u2019t want to fill out <\/span><i><span style=\"font-weight: 400;\">your <\/span><\/i><span style=\"font-weight: 400;\">form) <\/span><a href=\"https:\/\/paperform.co\/form-design\/#ChapterTwo\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">are the categories<\/span><\/a><span style=\"font-weight: 400;\"> of people that answer forms. Your goal is to accommodate all these people and reduce the number of refusers.<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\"><b>Be strategic with form length &#8211; <\/b><span style=\"font-weight: 400;\">The more form fields you add, the more cognitive friction you bring to your form. This can decrease the form completion rate by <\/span><a href=\"https:\/\/www.emailstatcenter.com\/marketing-statistics\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">as much as 23.93%<\/span><\/a><span style=\"font-weight: 400;\">. So unless a form field is required, don\u2019t place it on your form.<\/span><\/li>\n<li aria-level=\"1\"><b>\u201cTiming is everything\u201d &#8211; <\/b><span style=\"font-weight: 400;\">It\u2019s ideal to introduce your brand at the beginning. Remember to ask only general information about your respondents first and then gently earn their confidence before you throw in personal questions.<\/span><\/li>\n<\/ul>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-9042\" src=\"https:\/\/blog.snappa.com\/wp-content\/uploads\/2022\/09\/form-psychology-example.png\" alt=\"form pyschology example\" width=\"1518\" height=\"1058\" srcset=\"https:\/\/blog.snappa.com\/wp-content\/uploads\/2022\/09\/form-psychology-example.png 1518w, https:\/\/blog.snappa.com\/wp-content\/uploads\/2022\/09\/form-psychology-example-300x209.png 300w, https:\/\/blog.snappa.com\/wp-content\/uploads\/2022\/09\/form-psychology-example-1024x714.png 1024w, https:\/\/blog.snappa.com\/wp-content\/uploads\/2022\/09\/form-psychology-example-768x535.png 768w\" sizes=\"auto, (max-width: 1518px) 100vw, 1518px\" \/>\n<p><span style=\"font-weight: 400;\">Source: <\/span><a href=\"https:\/\/paperform.co\/form-design\/#ChapterTwo\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Paperform<\/span><\/a><\/p>\n<h2><strong>Structure Your Forms Well<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">How you structure your online form is really up to you. There\u2019s no rigid rulebook or step-by-step guide to approaching this.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But there are factors that affect the outcome. And the most significant ones are how you empathize with your respondents and what your desired results are.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you create a form that puts light on these factors, the form creation process can help you achieve better results.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are other relevant discussions:<\/span><\/p>\n<ul>\n<li aria-level=\"1\"><b>Group your content &#8211; <\/b><span style=\"font-weight: 400;\">Long forms tend to be confusing. But you can eliminate confusion and subconsciously encourage form completion by organizing them \u2014 splitting and then categorizing each element.<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\"><b>Provide clarity &#8211; <\/b><span style=\"font-weight: 400;\">This is especially true if you\u2019re giving out instructions. Be straightforward and understandable.\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\"><b>Use the right words &#8211;<\/b><span style=\"font-weight: 400;\"> Stick to the sentiment your form is trying to suggest. Don\u2019t use negative, pushy, and demanding terms. If your forms is focused on conversion, consider using some of the trigger words on <\/span><a href=\"https:\/\/marketsplash.com\/trigger-words\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">this list<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/li>\n<\/ul>\n<h2><strong>Designing Beautiful Forms<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Piles of research (including <\/span><a href=\"https:\/\/www.ted.com\/speakers\/antonio_damasio\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">research spearheaded by the neuroscientist Antonio Damasio<\/span><\/a><span style=\"font-weight: 400;\">) can support how emotions drive the decision-making process.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And we don\u2019t mean to be dramatic, but unattractive web design is the bane of many people\u2019s existence. Notably, the most common factors that contribute to a form\u2019s unattractiveness are terribly aligned fonts, invisible navigation, absence of icons, and crammed text.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So when people encounter an unattractive online form, you can understand why they get frustrated. And because they don\u2019t feel positive about it, they have zero intentions of filling it out.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are other relevant discussions:<\/span><\/p>\n<ul>\n<li aria-level=\"1\"><b>Use contrasting colors &#8211; <\/b><span style=\"font-weight: 400;\">Refer to an RGB <\/span><a href=\"https:\/\/www.vectornator.io\/blog\/color-wheel\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">color wheel<\/span><\/a><span style=\"font-weight: 400;\">, for example. This will help you choose color combinations that go well together.<\/span><b>\u00a0<\/b><\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\"><b>Apply a relevant theme &#8211; <\/b><span style=\"font-weight: 400;\">Avoid generic themes. Instead, go with a theme that reflects your <\/span><span style=\"font-weight: 400;\">brand\u2019s colors<\/span><span style=\"font-weight: 400;\">, messaging, and personality.<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\"><b>Compel with visuals &#8211; <\/b><span style=\"font-weight: 400;\"><a href=\"https:\/\/snappa.com\/blog\/free-stock-photos\/\" target=\"_blank\" rel=\"noopener\">Use images<\/a> and videos to strengthen your points.\u00a0 And be consistent with their sizes, styles, and opacity.<\/span><\/li>\n<\/ul>\n<h2><strong>5 Best Online Form Examples<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Let\u2019s look at five online forms. Of the millions of forms out there, they\u2019re among the best. And we\u2019ll let you know why.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We\u2019ll also share which company made them and the features that make them so effective.<\/span><\/p>\n<h3><strong>Paperform<br \/>\n<\/strong><\/h3>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-9043\" src=\"https:\/\/blog.snappa.com\/wp-content\/uploads\/2022\/09\/form-company-example.png\" alt=\"form company example\" width=\"490\" height=\"994\" srcset=\"https:\/\/blog.snappa.com\/wp-content\/uploads\/2022\/09\/form-company-example.png 490w, https:\/\/blog.snappa.com\/wp-content\/uploads\/2022\/09\/form-company-example-148x300.png 148w\" sizes=\"auto, (max-width: 490px) 100vw, 490px\" \/>\n<p><span style=\"font-weight: 400;\">There\u2019s beauty in simplicity. And <\/span><a href=\"https:\/\/paperform.co\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Paperform<\/span><\/a><span style=\"font-weight: 400;\">, a company that helps people create beautiful online forms, knows that.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Because of its presence in the form-creation industry, it\u2019s understandable why it has a sea of <\/span><a href=\"https:\/\/paperform.co\/templates\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">online forms templates<\/span><\/a><span style=\"font-weight: 400;\"> on its website. Of the many designs that rock, its form that assists driver\u2019s license applications is impressive.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Other features of the form that make it effective:<\/span><\/p>\n<ul>\n<li aria-level=\"1\"><b>Asks for relevant details &#8211; <\/b><span style=\"font-weight: 400;\">Compared to two-field processes and other basic online forms, it requires more information. But this doesn\u2019t delay the application process in any way. After all, it doesn\u2019t ask for more information than what\u2019s necessary.<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\"><b>Simple and elegant &#8211; <\/b><span style=\"font-weight: 400;\">Its interface is clean and doesn\u2019t distract from the web copy. At the same, it doesn\u2019t give off a bland vibe.<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\"><b>Fun design &#8211; <\/b><span style=\"font-weight: 400;\">Although it\u2019s an essential process, applying for a driver\u2019s license is a boring task. And thanks to Paperform\u2019s touch of adding a bit of quirkiness to something that precedes it, the chances of people completing the process are higher.<\/span><\/li>\n<\/ul>\n<h3><strong>Softr<\/strong><\/h3>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-9044\" src=\"https:\/\/blog.snappa.com\/wp-content\/uploads\/2022\/09\/softr-company-example.png\" alt=\"softr company example\" width=\"636\" height=\"472\" srcset=\"https:\/\/blog.snappa.com\/wp-content\/uploads\/2022\/09\/softr-company-example.png 636w, https:\/\/blog.snappa.com\/wp-content\/uploads\/2022\/09\/softr-company-example-300x223.png 300w\" sizes=\"auto, (max-width: 636px) 100vw, 636px\" \/>\n<p><a href=\"https:\/\/www.softr.io\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Softr<\/span><\/a><span style=\"font-weight: 400;\">, a professional no-code web app builder, has a praiseworthy multi-step online form slash client onboarding process. Because its form is well-designed, of course, first-time Softr users will want to fill it out.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One of its striking aspects? Its visual content \u2014 color sets, typography, and white space \u2014 is designed strategically.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Other features of the form that make it effective:<\/span><\/p>\n<ul>\n<li aria-level=\"1\"><b>Progress bar &#8211; <\/b><span style=\"font-weight: 400;\">It helps to know where people are in the form-filling process and how long they still have to go. Not everyone enjoys filling out multi-step forms, but most people will complete them if it provides a sense of transparency.<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\"><b>Clickable and descriptive options &#8211;<\/b><span style=\"font-weight: 400;\"> Softr\u2019s form isn\u2019t difficult to complete. Not only do the options or answers take a millisecond to click, but they\u2019re also rich in information.<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\"><b>Explainer video upon completion &#8211; <\/b><span style=\"font-weight: 400;\">Softr neatly wraps up their client onboarding process. And this is because of an explainer video that serves as a greeting as soon as clients want to start using the company\u2019s product already.<\/span><\/li>\n<\/ul>\n<h3><strong>Referral Rock<\/strong><\/h3>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-9045\" src=\"https:\/\/blog.snappa.com\/wp-content\/uploads\/2022\/09\/referralrock-company-example.png\" alt=\"referral rock company example\" width=\"1238\" height=\"578\" srcset=\"https:\/\/blog.snappa.com\/wp-content\/uploads\/2022\/09\/referralrock-company-example.png 1238w, https:\/\/blog.snappa.com\/wp-content\/uploads\/2022\/09\/referralrock-company-example-300x140.png 300w, https:\/\/blog.snappa.com\/wp-content\/uploads\/2022\/09\/referralrock-company-example-1024x478.png 1024w, https:\/\/blog.snappa.com\/wp-content\/uploads\/2022\/09\/referralrock-company-example-768x359.png 768w\" sizes=\"auto, (max-width: 1238px) 100vw, 1238px\" \/>\n<p><span style=\"font-weight: 400;\">The client onboarding process of <\/span><a href=\"https:\/\/referralrock.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Referral Rock<\/span><\/a><span style=\"font-weight: 400;\">, a company that developed marketing referral software for all kinds of businesses worldwide, is worth checking out. The process leads to an online event scheduling app.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For making the onboarding and then scheduling processes so effortlessly, the company deserves a thumbs up. Once you fill out the online form\u2019sn details and then confirm them by clicking the <\/span><b>Schedule Event <\/b><span style=\"font-weight: 400;\">button, you\u2019ll be taken to a page where you can receive information about your scheduled event (or meeting with one of Referral Rock\u2019s representatives).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Other features of the form that make it effective:\u00a0<\/span><\/p>\n<ul>\n<li aria-level=\"1\"><b>Exceptional User Experience (UX) &#8211; <\/b><span style=\"font-weight: 400;\">The scheduling form has a minimal design. This gives off a positive UX because it doesn\u2019t feature any distracting elements.\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\"><b>Excellent color choices &#8211; <\/b><span style=\"font-weight: 400;\">The colors blend perfectly. And it doesn\u2019t feature anything but the brand\u2019s colors. It\u2019s also partly because of this that the path to scheduling isn\u2019t confusing.<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\"><b>Lays out the form\u2019s purpose &#8211; <\/b><span style=\"font-weight: 400;\">The web copy is clear and brief. And in addition to describing the purpose of the online form, it asks for nothing but required information.<\/span><\/li>\n<\/ul>\n<h3><strong>Website Planet<\/strong><\/h3>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-9046\" src=\"https:\/\/blog.snappa.com\/wp-content\/uploads\/2022\/09\/website-planet-example.png\" alt=\"website planet example\" width=\"1000\" height=\"584\" srcset=\"https:\/\/blog.snappa.com\/wp-content\/uploads\/2022\/09\/website-planet-example.png 1000w, https:\/\/blog.snappa.com\/wp-content\/uploads\/2022\/09\/website-planet-example-300x175.png 300w, https:\/\/blog.snappa.com\/wp-content\/uploads\/2022\/09\/website-planet-example-768x449.png 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/>\n<p><a href=\"https:\/\/www.websiteplanet.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Website Planet<\/span><\/a><span style=\"font-weight: 400;\">, a content provider that shares valuable information of sorts about building websites, has a straightforward contact form. People go to a site\u2019s contact page to contact the webmaster \u2014 plain and simple. And Website Planet conveys this message clearly.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">True \u2014 most websites have contact forms. What makes its form a cut above the rest is its simple yet outstanding design. Its contact form is a testament to what it does: provide valuable information.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Other features of the form that make it effective:<\/span><\/p>\n<ul>\n<li aria-level=\"1\"><b>Coherent design that helps carry out the page\u2018s purpose &#8211; <\/b><span style=\"font-weight: 400;\">From one perspective, you could say it gives off an average UX and has an ordinary design. And from another perspective, it\u2019s hard not to see how its basic design matches the vibe that the brand gives off.<\/span><b>\u00a0<\/b><\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\"><b>Supported by informative copy &#8211; <\/b><span style=\"font-weight: 400;\">It combines the form with a clean web copy that includes Website Planet\u2019s office and email addresses. And without a doubt, it gets the message across.<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\"><b>Specifies required user information &#8211; <\/b><span style=\"font-weight: 400;\">Fields marked with an asterisk serve as instructions. They spare people from wondering why their submissions wouldn\u2019t go through.<\/span><\/li>\n<\/ul>\n<h3><strong>User Guiding<\/strong><\/h3>\n<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-9047\" src=\"https:\/\/blog.snappa.com\/wp-content\/uploads\/2022\/09\/user-guiding-website-example.png\" alt=\"user guiding website example\" width=\"1201\" height=\"580\" srcset=\"https:\/\/blog.snappa.com\/wp-content\/uploads\/2022\/09\/user-guiding-website-example.png 1201w, https:\/\/blog.snappa.com\/wp-content\/uploads\/2022\/09\/user-guiding-website-example-300x145.png 300w, https:\/\/blog.snappa.com\/wp-content\/uploads\/2022\/09\/user-guiding-website-example-1024x495.png 1024w, https:\/\/blog.snappa.com\/wp-content\/uploads\/2022\/09\/user-guiding-website-example-768x371.png 768w\" sizes=\"auto, (max-width: 1201px) 100vw, 1201px\" \/>\n<p><a href=\"https:\/\/userguiding.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">User Guiding<\/span><\/a><span style=\"font-weight: 400;\"> is a software for creating beautiful user-walkthroughs and <\/span><a href=\"https:\/\/useronboarding.academy\/post\/software-product-onboarding\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">product onboarding<\/span><\/a><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The process of creating a product walkthrough with is easy as 1, 2, 3. And this has a lot to do with how the company provides descriptive instructions every step of the journey.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you make a mistake along the way, no need to panic. A pop-up will appear to help you out. Take the pop-up below, for example.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As the image above reflects, it shows empathy to users who make mistakes or forget a step during the onboarding process. Not only does User Guiding provide a relevant checklist, but it also calls the user\u2019s attention to their mistakes.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Other features of the form that make it effective:<\/span><\/p>\n<ul>\n<li aria-level=\"1\"><b>Clickable options and modifications &#8211; <\/b><span style=\"font-weight: 400;\">Users can easily choose an option. It also acknowledges that creating product walkthroughs is a process, and it\u2019s not a one-and-done deal.<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\"><b>Accommodates first-time product walkthrough creators &#8211; <\/b><span style=\"font-weight: 400;\">Creating product walkthroughs may overwhelm beginners. So in case they forget some steps, they can effortlessly access a checklist and get notifications about any errors.<\/span><\/li>\n<\/ul>\n<ul>\n<li aria-level=\"1\"><b>Visually pleasing &#8211; <\/b><span style=\"font-weight: 400;\">As mentioned earlier, people dislike unattractive web design \u2014 and User Guiding took that into account. It has amazing color choices, its theme is relevant to the brand, it uses simple and concise words, and more.<\/span><\/li>\n<\/ul>\n<h2><strong>Conclusion<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">It\u2019s true \u2014 you and your team have control over form design. But how people react and respond to your online form is another story.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s a practical way to approach this: <\/span><a href=\"https:\/\/databox.com\/how-to-run-effective-a-b-tests\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">A\/B test<\/span><\/a><span style=\"font-weight: 400;\"> your form. Create two variations of it to present to a target audience. Then analyze the results to see which variation attracts more people.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Have you ever booked an appointment, scheduled a call, added items to your shopping cart, and registered for Spotify or Netflix? Then you\u2019re familiar with online forms. And you know you need them to carry out all these and similar actions.\u00a0 That said, online forms have been in existence for about as long as the [&hellip;]<\/p>\n","protected":false},"author":19,"featured_media":8967,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":{"0":"post-8963","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-uncategorized"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.6 (Yoast SEO v25.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Ultimate Guide To Form Design<\/title>\n<meta name=\"description\" content=\"Want to learn how to design better online forms? Check out this comprehensive guide on our blog.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/snappa.com\/blog\/form-design-guide\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Ultimate Guide To Form Design\" \/>\n<meta property=\"og:description\" content=\"Want to learn how to design better online forms? 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