If you’re using Nextdoor to keep up with what’s happening in your neighborhood and local community, chances are you want your friends and neighbors to easily recognize you.
Easy personal or brand recognition means using the ideal Nextdoor image sizes on your profile or business page. If you own a local business and want to get your name out there, you’ll need to have great-looking visuals to go with it.
Ready to get started? Let’s take a look at the different types of Nextdoor images and their sizes.
What is Nextdoor and Who Should Be Using It?
Nextdoor is a social media site for neighborhood residents who want to keep up with what’s going on with their neighbors. Users can stay connected, post about neighborhood events, communicate about safety concerns, and even sell items if they want to.
Essentially, it’s a platform geared toward forging closer connections between neighbors. Nextdoor makes it possible for busy people to check in on one another when they might not speak in person on a regular basis.
In addition to neighborhood use, Nextdoor is a great tool for small businesses, particularly brick-and-mortar, to establish a presence. If you own a local business and want to connect more closely with your neighbors, this tool can come in handy.
Now, let’s take a look at the Nextdoor image sizes you should be using when you join the platform.
Nextdoor Profile Image Size
Nextdoor profile images should be 500 x 500 pixels, with a maximum file size of 7 MB. Nextdoor allows users to upload a JPG or PNG profile image.
Your Nextdoor profile image should be an appropriate representation of you. If you choose to use a photo of yourself, select a clear image that allows your neighbors to see your face, and that would help them easily recognize you in person. Make sure you review Nextdoor’s identity guidelines before you upload your image.
Users on Nextdoor aren’t necessarily required to post an image of themselves. Instead, they can use clear, appropriate images that represent them well. If you want a colorful, fun profile image to use in place of a personal photo, Snappa’s library of free stock images has many to choose from.
Posting Images to Nextdoor
If you want to post pictures to Nextdoor, the platform has a few requirements you’ll need to follow. All images must have an aspect ratio of 16:9, and file sizes can’t exceed 7 MB. Allowed file types include JPG, GIF, PNG, and TIFF.
Nextdoor Business Page Banner Size
If you’re setting up a business page on Nextdoor, you can add a banner image that helps to give users an additional visual to associate with your brand. Your banner image size should be 580 x 180 pixels, and we recommend using the JPG or PNG format.
Nextdoor Business Logo Size
Your business logo is one of the most important visual representations of your brand. The platform requires a logo size of 120 x 120 pixels. When running ads, your Nextdoor logo should be 100 x 100 pixels.
When you add a logo image on Nextdoor, you’ll want to make sure it’s recognizable and easy to read. If not, you could miss out on gaining local customers and followers.
Nextdoor Ad Image Sizes
If you have a business presence on Nextdoor, you can run ad campaigns to help grow your brand. The platform offers multiple ad types and placements to help you get your business in front of the right audience at the right time.
Advertising on Nextdoor can help you build brand awareness, increase consideration and word-of-mouth, and drive sales and conversions. Whether you want more online or foot traffic to your business, Nextdoor ads can help.
Types of Nextdoor Ads
There are nine different types of ads to choose from on Nextdoor. Let’s take a look at your options and the ideal Nextdoor image sizes for those ads.
Before we get started, note that the logo image size in each ad type should be 100 x 100 pixels.
Display Ads are the first of six different ad types that appear in the Nextdoor newsfeed. Your Display Ad image size should be 1200 x 628 pixels with a 1:91:1 aspect ratio. The file size should be less than 1 MB. Allowed file formats include JPEG, PNG, and GIF.
Video Ads are newsfeed ads featuring a sponsored video about your brand. Thumbnail sizes should be 1200 x 628 pixels, with a 16:9 aspect ratio.
Nextdoor Spotlight Ads also appear in the newsfeed as a square image. These ads feature minimal, readable copy on the image itself, along with your business’s logo. Spotlight Ad sizes should be 1200 x 1200 pixels with a 1:1 aspect ratio. Allowed file formats include JPG and PNG, and images should be less than 1 MB.
Lead Gen Ads
Lead Gen Ads appear on the Nextdoor news feed and serve to bring new leads to your brand. Image sizes for Lead Gen Ads should be 1200 x 628 pixels at a 1:91:1 aspect ratio. Allowed file formats include JPG and PNG, and all images should be under 1 MB.
Carousel Ads appear on the Nextdoor newsfeed and allow users to scroll through multiple images that represent your business. Product images should ideally be 464 x 464 pixels with a minimum size of 232 x 232 px (1:1 aspect ratio). The last card in the carousel should be 264 x 264 pixels, with a minimum size of 132 x 132 pixels (1:1 aspect ratio).
Click to Call Ads
Click to Call Ads are seen on the Nextdoor newsfeed and allow users to tap or click to call your business. Your Click to Call Ad image size should be 1200 x 628 pixels with a 1:91:1 aspect ratio. Allowed file types include JPEG and PNG, and files must be under 1 MB.
Nextdoor’s Digest newsletter is a great place for local businesses to showcase their brands. Digest Ads on Nextdoor should be 250 x 250 pixels in size (1:1 aspect ratio). Allowed file types include JPEG and PNG, and files should be under 1 MB.
For Sale & Free
The For Sale & Free section of Nextdoor is the place for locals to post items they want to sell or give away. For Sale & Free placements on Nextdoor should be 174 x 174 pixels in size (1:1 aspect ratio). Users can upload JPG or PNG files.
Right Hand Rail
Nextdoor’s Right Hand Rail ads are static ads that appear on the right-hand side of the newsfeed. Right Hand Rail ads should be 1200 x 1200 pixels in size (1:1 aspect ratio). They should be JPEG or PNG files with a size under 1 MB.
How to Get the Perfect Nextdoor Image Sizes
Representing your brand well, especially in your local community, is essential. Using the right Nextdoor image sizes will help you make that happen.
It’s easy to get the perfect custom image sizes for your Nextdoor posts and ads. Snappa includes a Custom Graphic Size tool that allows you to enter the exact Nextdoor image sizes you need.
If you’re creating custom images for the platform to represent your brand, it’s a simple and quick way to get the job done without an expensive graphic designer.
Want to see how it works? Start using Snappa for free today.