We live in a highly digital world right now, and that world is exceptionally visual. Videos and photos reign supreme, especially in business.
Websites, apps, and social media are full of pictures of businesses’ offices, employees, customers, products, and even image quotes. You can use Snappa to create gorgeous branded images and graphics… but then what do you do with the images once you download them?
That’s where photo-sharing tools come into play. Cloud-based photo sharing and organization tools are crucial for both businesses and individuals. In this post, we’ll look at the best photo organizing software on the market in 2023, depending on your specific needs.
Freelancer who wants an easy way to send images to a client for approval? Part of a small design team that needs to send and share pictures regularly? Pro photographer? We’ve got it all covered, so let’s get started.
1. Google Photos
Best for: Anyone
Cost: Starts at $19.99 per year for 100 GB
When we’re talking about Cloud-based photo-sharing software, Google is always going to be at the top of the list.
The Google Drive suite of tools, speaking from experience, is dead useful for collaborative purposes. I use it to share marketing materials back and forth with my clients as a freelancer, which is essential since I’m not part of any of their internal software. That being said, Google Drive is often used by entire teams, including the Google Photos feature.
These are the biggest benefits:
- Storage is exceptionally cheap, starting at $19.99 per year when paid annually for 100 GB of data
- It’s easy to use; many people are already familiar with Google Drive, so Google Photos won’t have an extensive learning curve
- It can integrate well with a business’s online content sharing system if they’re using Google Docs
- You can order prints directly through Google photos
Best for: Businesses, but good for everyone; bulk uploads
Cost: Starts at $9.99 a month for personal usage (2TB), and $15 per user per month for teams (5 TB)
Dropbox is one of the most popular and well-known file-sharing tools. It’s been around for years and used by a large number of businesses small and large alike. It can also be used for personal purposes, with multiple available plans for both.
Some of the business-specific features include content protection and external sharing controls, file recovery for up to 180 days, computer backup directly to the cloud, and security monitoring.
And because Dropbox has been around so long, it also has a ton of available integrations that will make photo sharing much more efficient, whether you’re sending them to friends, clients, colleagues, or no one at all.
If you’re looking for a photo-sharing and file-sharing tool that takes security and collaboration seriously, this is a good option to consider.
Best for: Anyone needing a dedicated tool specifically for photo sharing
Cost: Free for your first 1,000 photos, annual plan starting as low as $6 per month
Want free photo-sharing tool options? Flickr meets that criteria, up to a limit. You’ve got a 1000 image limit to their free plan, after which you’ll need to sign up for a paid subscription, but that’s not a bad start for casual users.
If you do choose to upgrade beyond the free plan, Flickr has a lot of other great features to consider. If you want people to discover your photos, this is the platform to choose; their Pro plan even allows you to get analytics on how people are finding your images, which can be unlimited in number. There are some great portfolio organization features, the ability to set detailed privacy measures for each photo you upload with that Pro plan.
Simply put, if you want to share photos outside of your organization and you want users to discover them, this is a good platform to consider using.
Best for: Professional photographers
Cost: Starts at $13 per month
SmugMug actually acquired Flickr, but has its own dedicated photo-sharing tool that will likely catch the eye of plenty of professional image creators (including graphic designers, illustrators, and photographers).
With both dedicated photo storage and photo sharing features, SmugMug will actually help you create an online portfolio through a dedicated website (with drag-and-drop organization) designed to show off your galleries. You can create password-protected and public galleries, and allow for high-quality print ordering.
5. Adobe Portfolio
Best for: Current Adobe users
Cost: Starts at $9.99 per month
Are you already using Adobe for photo editing or creation? If so, you’ll want to consider Adobe Portfolio as a photo-sharing tool. It allows you to create a personalized website that will display your portfolio, whether you’re showcasing graphic design, photography, or illustrations.
If you aren’t already using Adobe, you can also sign up for this plan, though we lean slightly towards SmugMug as a favorite otherwise. Adobe does offer great features, including fully-responsive and multi-page sites (with a contact page!), and some exceptional customization options.
For those who want to share their photos with clients (or the world), this is a great platform to consider.
There are so many different reasons why people need photo-sharing tools. They may want to store their own images and send them to family as they see fit. Businesses often need to share images internally and with clients, for both collaboration and delivery purposes. And you have professional photographers, illustrators, and designers who need to share massive amounts of files with clients and who want to show off their work to the world.
No matter what specific needs you have, at least one of these five photo-sharing tools will have you covered. There are plenty of great options on the market, so choose the one that best meets your needs and your budget. And for businesses that want to grow, opt for a tool that will grow and scale with you.
What do you think? Which of these tools would you choose? Have you used any before? Share your thoughts in the comments below!