Whether you want to create a brand around a YouTube channel or create a YouTube channel centered around an existing brand, we think it’s a great idea.
YouTube is an outstanding and invaluable marketing platform, and it’s the second-most-used search engine on the market today, second only to Google. It also allows you to create long-form content in a place where users are actively looking for it, which is a huge advantage.
Whether you want to showcase product demos, educate potential clients, or even just share client testimonials, a YouTube channel is the perfect place.
So, in this post, we’re going to make the process easy by sharing how to start a YouTube channel. We’re going to go over the planning stage, the setup process, and some tips for content ideation and creation.
Instagram continues to revolutionize the social media realm with its photo and video sharing capabilities. The implementation of the Instagram story is one of the platform’s biggest hits and still remains very relevant with all of the new features being released.
With Instagram stories, you can update your followers on what you’re doing at any given moment. You can post Instagram stories in the form of a short video or a vertical photo, which disappears in 24 hours. You can keep track of who views your Instagram stories and you can even add your story as an IG story highlight to the front of your Instagram profile.
We’re starting to see more and more brands using Instagram stories and we’re here to show you the best Instagram story size, so that your videos and images appear properly on the app.
Here are some of the best practices, along with the perfect Instagram story dimensions to help you create professional and compelling Instagram stories.
Have you ever noticed that a lot of professional designs use simple backgrounds?
Simple backgrounds are a great direction for your social media and site images because they provide a clean slate to showcase your message to your followers.
Need some background inspiration for your next visual design? Let’s take a look at 6 examples of simple background designs you can use on your website or in your marketing campaign. [continue reading…]
Twitch has made live streaming way more accessible than it was years ago and gamers of all ages are creating Twitch channels worldwide to showcase their gameplay. To really stand out from the other Twitch channels, it is important to have the right Twitch banner size, profile picture, but more importantly professional looking visuals that will help your channel stand out from the rest.
We have compiled all the right Twitch TV sizes and channel best practices that will take your Twitch channel to the next level![continue reading…]
Did you know that there is such a thing as open-source, free-for-commercial-use fonts available online?
This is a huge asset to brands who want to use unique fonts to create a distinct, branded look that doesn’t just blend in with all the rest. You can use these unique fonts without needing to pay a designer a hefty fee while still making sure that you stand out from most of the competition—especially if the competition still uses the bland default fonts from their word processing software!
And here’s the best news: You can import these fonts into your design tools, including Snappa, so that you can use them to take your branded visuals to the next level.
Want to take a look at some of the best fonts you can take advantage of for your business? Let’s take a look at the best free fonts that are available for commercial use online today. [continue reading…]
Let’s face it: header images are crucial to social media success.
Back in the good ol’ days, brands only really needed to worry about one image on social media: their profile picture. Images were used in posts, but not often, and header images either didn’t exist yet or weren’t popular.
We’ve come a long way since then, and header images are now a must-have for all businesses and organizations using social media. Profiles look downright empty without them, and the last thing you want your audience to say when they visit your page is “Wow, they’re not really trying all that hard.”
Designing the perfect cover photos for social media isn’t all that difficult with the right tools and ideas in place. In this post, we’ll take you step-by-step through the process so that you can immediately give your profiles a visual and branding boost. [continue reading…]
Facebook cover photos are a perfect example of how social media marketing is different than just regular social media usage. A great personal cover photo can be anything that we think looks great on profile; our business cover photos need to do much more.
A Page’s Facebook cover photo needs to be branded and represent our business. It also must be high-quality and perfectly optimized for display; this means knowing the perfect Facebook cover photo size.
This post is going to take a look at the perfect Facebook cover photo size and best cover photo practices to help your images represent your business exactly how you want. [continue reading…]
Optimize your YouTube banner with these dimensions: 2560 pixels wide by 1440 pixels tall. Keep in mind that banners look different on desktop, mobile, and TV displays.
Video is hot right now, and since it’s going to stay that way for the foreseeable future, YouTube is a fantastic platform that more businesses should be using.
While most businesses have optimized their Facebook Pages and Instagram profiles, a lot of small businesses neglect their YouTube accounts if they even actually have them. Fortunately, making your YouTube banner look incredible isn’t too difficult. The first step towards making your channel look great (and legitimate) is with high-quality YouTube channel art.
In this post, we’re going to discuss everything that has to do with these banners, including best YouTube banner sizes, examples, and practices. [continue reading…]
To continue to thrive in the business and marketing world, we all know that it’s essential to prioritize continual learning. Stagnation is not an option if you want to even maintain success, let alone build on it. There are some truly exceptional resources out available that make this task easier, especially when it comes to business and marketing podcasts.
Regardless of what you specialize in, there are a number of business and marketing podcasts that everyone can learn from. These are the 31 business & marketing podcasts you need to listen to in 2024.
Optimize your X (Twitter) header photo with these dimensions: 1500 pixels wide by 500 pixels tall. You’ll also need to account for your profile picture and the invisible area around your display image.
If you’ve ever struggled with Twitter header dimensions you’re not alone…
Even though Twitter has provided guidelines for their header photo size, it’s still ridiculously difficult to get the sizing just right. That’s because Twitter does this funny thing where they chop off part of your cover photo even if you follow the recommended guidelines.
In addition, you also need to worry about how your header photo scales across different screen resolutions.
The good news is we’ve solved this problem and I’m here to help you do the same.
In this article, we’ll cover in detail what Twitter header size you should be using along with some guidelines to ensure that it displays properly. [continue reading…]