To continue to thrive in the business and marketing world, we all know that it’s essential to prioritize continual learning. Stagnation is not an option if you want to even maintain success, let alone build on it. There are some truly exceptional resources out available that make this task easier, especially when it comes to business and marketing podcasts.
Regardless of what you specialize in, there are a number of business and marketing podcasts that everyone can learn from. These are the 31 business & marketing podcasts you need to listen to in 2024.
If you’d like to discover even more podcasts beyond our own list of favourites, check out the Outbrain marketing podcasts hub!
Optimize your X (Twitter) header photo with these dimensions: 1500 pixels wide by 500 pixels tall. You’ll also need to account for your profile picture and the invisible area around your display image.
If you’ve ever struggled with Twitter header dimensions you’re not alone…
Even though Twitter has provided guidelines for their header photo size, it’s still ridiculously difficult to get the sizing just right. That’s because Twitter does this funny thing where they chop off part of your cover photo even if you follow the recommended guidelines.
In addition, you also need to worry about how your header photo scales across different screen resolutions.
The good news is we’ve solved this problem and I’m here to help you do the same.
In this article, we’ll cover in detail what Twitter header size you should be using along with some guidelines to ensure that it displays properly. [continue reading…]
Facebook groups are an essential part of social media marketing for an increasing number of businesses – especially those who are creating value-based groups for their clients. These groups are incredibly useful in terms of establishing an online community!
Facebook groups are great for finding new ways to build relationships with your clients and to give them one-on-one support by offering new and exclusive information just for them. With Facebook group features being updated frequently, those groups are becoming even more useful for both businesses and the group’s members.
There’s a lot that goes into creating a great Facebook group, and most businesses end up so focused on the content and engagement that they forget about some of the smaller details that can make a big impact. One of those not-so-small details is your cover photo, which is so much more than “just a picture to fill the space.”
In this post, we’re going to look at how to create an incredible Facebook group cover image, including the perfect Facebook group cover photo size and the best practices you need to make your group stand out. [continue reading…]
If you have a business with an online presence, it’s essential to have a blog where you can deliver high value to your customers on a regular basis. Still, some businesses struggle with keeping readers and bringing in new ones.
There are many issues that can drive readers away from your blog, like an irregular posting schedule or content that doesn’t resonate with your visitors. Maybe you aren’t clear enough on your audience, or what they want to hear from you.
The best online blogs take the user experience and customer journey into consideration. They provide high-quality images and relevant content that make reading enjoyable.
Including visual content in your blog strategy can help to improve its overall performance. In this article, we’re sharing some key tips for how to create a great blog post with eye-catching visuals. [continue reading…]
Visual storytelling is more important than ever in the online world.
Brands don’t just need an eye-catching website that holds users’ attention. They also need to tell their stories through various visual elements across social media platforms.
Graphics, carousels, video content, photographs, and infographics all play an important role in visual storytelling. Each type of visual appeals to a different aspect of your target market, helping you to reach a wider audience in the process.
Wondering how to strengthen your brand’s visual storytelling? It’s easy to get started. [continue reading…]
Whether you’re in an office or working from home, there’s no doubt you could benefit from a little productivity boost!
With all of our daily distractions, at times it can feel overwhelming to tune in and focus on the task at hand. That’s why we collected some productivity quotes to keep you motivated and shake things up a bit. These quotes will leave you feeling inspired and ready to face the day. Post them on your socials, send them to your colleagues, or simply enjoy the inspiration they bring.
Before you dive in, why not give yourself a little break? Take a walk around the block, grab a glass of water, and be sure to close your other browser tabs before you get started. Our hope is that within these quotes, you’ll find a spark to pursue a new idea. Check ’em out:
Twitter has gone through some serious changes in the past year. As a result, some users are moving away from the platform and looking for alternatives.
The platform changed hands on October 27, 2022, and was rebranded to “X” in July of 2023. Along with the ownership change came significant changes in the user experience.
The biggest and arguably most frustrating change was that previously verified users now need to pay for their blue checkmarks. In addition to that, other glitches, hiccups, and policy decisions on the platform have been increasingly unnerving to users.
What users once enjoyed as a safe space to discuss trending topics and breaking news quickly became a platform with a major misinformation problem. That got worse when Twitter began suspending journalists and media outlets whose position or opinions did not align with their new owner Elon Musk.
As a result, many Twitter users have chosen to leave the platform in search of other social media networks. If that sounds familiar to you, you’re in the right place.
In this post, we’re discussing five alternatives to Twitter where you can engage in relevant and timely conversations with peers and members of your audience. Let’s jump right in. [continue reading…]
Whether you’re scoping out some design trends on Instagram, TikTok or Pinterest, chances are, you’ve come across that minimalist aesthetic. Popular design accounts everywhere are posting crisp modernist sans serif fonts, clean solid color backgrounds, and those super cool minimalist layouts that utilize plenty of negative space.
Famed designer Dieter Rams once said that “good design is as little design as possible,” and this is couldn’t be a more perfect summary of minimalist modern design! Generally speaking, the less the elements the better. Most design schools even make their students do exercises where they will strip down a graphic to only the absolute necessity of elements. Because, the argument suggests, every single element should have a purpose.
Thankfully, you don’t need to be a graphic designer to enjoy minimalism in design. With our software Snappa, we have literally thousands of templates that incorporate modern clean design, thanks to our expert design team! So what better time than now to curate some design that embodies that aesthetic.
So without any further delay, here are 11 designs with a minimalist aesthetic that will suit virtually any type of business!
Whether you’re creating visuals for your own business, personal blog or Instagram, a great way to personalize your content is by including images of your face. Let’s face it (pun intended), people want to see the person behind the account! In the world of social media, this isn’t just a good practice, but a proven science. A previous study done by researchers at Georgia Tech has determined that out of 1.1 million photos they studied on Instagram, images that include human faces have a 38 percent higher chance of being liked than ones without. Additionally, they have a 32% higher chance of attracting comments from your followers. Engagement is the goal of every social media user, so what better way to create it than posting yourself every now and then?
Most business owners have already put time and money into doing headshots with a hired photographer, so why wouldn’t you want to get your moneys worth out of them? Showing a picture of yourself not only humanizes you, but creates a sense of empathy and connection with your followers.
Thankfully, there are a ton of fun and unique ways to incorporate your headshot into your content.
Both B2B and B2C brands alike are realizing that YouTube is a marketing goldmine. It’s a content-first platform that yields plenty of benefits of both content marketing and social media marketing, all while leveraging a captive audience who turns to YouTube for everything from education to entertainment.
The hard part, of course, is coming up with new YouTube video ideas (and content ideas in general!) that will keep your audience engaged.
That’s what we’re going to look at today, so you can always keep the content flowing without the risk of running out of ideas! [continue reading…]
